Sales & Marketing.
Marketing has experienced a complete global shift over the last 5-10 years with the advent of electronic marketing and social-media driven messaging. Direct one-on-one contact with consumers/guests now make it possible to tailor experiences and deliver marketing that is specific and measurable. The multitudes of products, services and analytics available to today’s marketing professional can be daunting and a godsend at the same time. We work very hard to stay ahead of the curve through vetted marketing partners that are specialists in their particular field: Public Relations, Social Media branding, direct sales and electronic marketing including disciplines in SEO, PPC, retargeting, website design and CRM.
Revenue Management.
Revenue Management is also a key component in the overall success of our hotel management. We work hand-in-hand with marketing to execute strategies to affect the right market segment, at the right time and the right price. Finally, we believe that even the most strategic marketing plans can fall flat without measurable results, which means an action plan that is dynamic and identifies key steps, due dates and accountability for results.
What are they saying about our team?